Not only farmers had appreciated the practicality of the new SUV. First generation Land Rover was used as military light utility vehicle in several countries. Military experts have recognized the reliability and versatility of Land Rover. Delivery of these vehicles to the armed forces of foreign countries had become an important part of the company’s business.
Vintage Range Rover Classic model was discontinued in 1996. Throughout 26 years, 317 615 units were built. In 2002, the third-generation model was introduced which saw the model move further up-market.
In 1997 Land Rover Freelander was launched. More compact than Discovery, this sport utility vehicle became Europe’s best-selling four-wheel drive model. It was produced for 19 years, changing two generations.